Our Story

Rooted in high-end leather craftsmanship, BAORUN was founded in 2012 by Mr. Xiao, who spent over two decades (1990-2012) managing Prada and Loewe’s high-end leather goods production lines at Times Group. During this period, he mastered the luxury OEM system, Italian leather and hardware supply chains, and stringent quality standards, laying a solid foundation for BAORUN’s high-end manufacturing gene.

After leaving Times Group in 2012, Mr. Xiao established the “BAORUN” brand and factory, initially focusing on foreign trade OEM while adhering to high-end leather goods manufacturing standards. In December 2023, Dongguan Baorun Leather Products Co., Ltd. was formally registered, transforming from a factory into an integrated enterprise covering R&D, production, sales, import and export, rooted in Houjie, the core of the leather goods industrial belt.

Guided by the brand proposition “No Brand Premium, Only Leather Perfection” since 2025, BAORUN is committed to bringing luxury-homologous quality leather goods to consumers at affordable prices, while building a transparent brand image through genuine craftsmanship and supply chain disclosure.

Our Journey

1990-2012	Founder Mr. Xiao gains in-depth experience in luxury leather manufacturing by managing Prada and Loewe’s production lines at Times Group.
2012	BAORUN brand/factory is founded, focusing on high-end leather goods manufacturing and luxury OEM, with initial focus on foreign trade OEM.
2012-2020	Deeply engaged in OEM services for top European and American luxury brands (including LV, Prada, Celine, Lancel, Alexander, Karl Lagerfeld, Vivienne Westwood, etc.), accumulating top-tier supply chain resources; forming an 8,000 sqm production base with 300 senior craftsmen and a 30-person design team.
Dec 2020	Dongguan Baorun Leather Products Co., Ltd. is officially registered, realizing corporate operation with a registered capital of 1 million yuan.
Oct 2023	The factory moves to Houjie Wanjia Cheng Zhichuang Industrial Park to expand production and R&D space.
2024	Rated as a National High-Tech Enterprise with related patents; awarded Tax Credit Rating A, with about 57 core team members and 300 front-line employees.
2025-2026	Launches the official website of BAORUN’s own brand and carries out cross-border layout to expand the overseas light luxury market. We are preparing offline experience and sales points in Annyang. Meanwhile, we strengthen content marketing on TikTok and other social media platforms.

Stick to National Original Aspiration, Forge Chinese Independent Brand

Invited by CCTV Beijing for an exclusive interview, our founder shared the original intention and grand vision of the brand. We always focus on independent research and original design, inherit exquisite craftsmanship, take promoting domestic brands as our mission. We are committed to building a powerful Chinese national leather brand, letting oriental aesthetics go global, and making Chinese brands gain wider influence and recognition all over the world.